Targeting attributes (Prolific)

The Pool of Participants at Useberry offers extensive targeting options to refine your audience selection, including over 100 attributes across key areas to meet your research needs. Here’s a breakdown of the available attributes:

The Pool of Participants at Useberry offers extensive targeting options to refine your audience selection, including over 100 attributes across key areas to meet your research needs. Here’s a breakdown of the available attributes:

Demographics

• Current Country of Residence
• Age
• Nationality
• Sex
• Ethnicity (Simplified and Detailed)
• Gender Identity
• Sexual Orientation
• Relationship/Marital Status

Geographics

Country of Birth
Primary Location Before Age 18
Immigration Status
Living Abroad Experience
Relocation with Partner
Cultural Background (Mono/Multi-Cultural)
Specific Regional Data (e.g., UK area, U.S. state of residence)

Languages

• Primary Language
• Fluency in Multiple Languages
• Monolingual/Bilingual Status
• Language Disorders

Work

• Employment Status & Job Search
• Work Experience & Commute
• Work Type (Remote/Office)
• Weekly Working Hours
• Entrepreneurship & Startup Experience
• Sector, Industry, and Role
• Supervisory & Management Experience

Education

• Highest Level of Education Completed
• Field of Study
• Current Education Status

Health

• Health Insurance (US)
• Alcohol Consumption
• Dietary Restrictions
• Long-term Health Conditions
• COVID-19 Vaccination Status

Beliefs

• Political Affiliation (UK & US)
• Climate Change Views
• Religious Affiliation

Family & Relationships

• Caring Responsibilities
• Parenting Status
• Household Size
• Living Arrangements with Family

Lifestyle and Interests

• Hobbies
• Pets
• Sports & Exercise Habits

Technology and Online Behavior

• Device Ownership
• Weekly Device Usage
• Social Media & Online Activity

Shopping and Consumer Habits

• Brand Preferences (Car, Fashion)
• Grocery Shopping Habits

Other Attributes

• Handedness
• Driving License
• Charity Affiliation

Finance

• Credit Card Ownership
• Income & Household Income
• Investment Type and Frequency

This variety of attributes enables you to finely tune your participant pool to gather insights from the most relevant groups, ensuring that your research is both precise and impactful.